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• On the favorites list – part II

  Do you have a website that saves you time, gives you a chuckle or helps you share information with like-minded people? This month, we’ll focus on Sites for Sharing. dopplr.com - Dopplr lets you share your travel plans privately with a group of friends... Posted Jul 28 2008, 10:44 AM by Compiled at The BrainBangers Ball with | with no comments Interactive/Online, Culture, Technology

• The right side of advertising

  Have you ever noticed that most online advertisements, if not at the top of the page, are placed on the right side? It's something we take for granted and probably never really thought about why. Placement is everything. Because the scrollbar is on... Posted Jul 22 2008, 11:46 AM by Nicole Griffith - Account Management with | with 1 comment(s) Interactive/Online

• On our favorites list - part I

  Do you have a website that saves you time, gives you a chuckle or helps you share information with like-minded people? This month we'll share a few time-saving sites: bugmenot.com - If you hate registering on a site in order to view some content,... Posted Jun 17 2008, 06:02 PM by Compiled at The BrainBangers Ball with | with no comments Interactive/Online, Culture, Technology

• Relax, it's versioned...

  File versioning is a technique commonly used by software developers to retain the history of a digital file. This provides the ability to roll back changes to a previous point in history when the software was known to run bug-free; but versioning is not... Posted Jun 13 2008, 10:39 AM by Greg Nason - Interactive with | with 3 comment(s) Interactive/Online, Technology

• 10 must-follow rules for email subject lines

  First off, when developing an email campaign be sure to follow all CAN-SPAM laws. Secondly, when writing your subject line(s), be sure to follow the 10 rules below to avoid getting caught in SPAM filters and to increase your open rate. Avoid words such... Posted Apr 29 2008, 10:53 AM by Amber Bryan - Account Management with | with 3 comment(s) Interactive/Online, Direct Marketing

• Freemiums? Gift Economy? The growing vocabulary of Freeconomics

  Ever wonder why so much stuff on the Internet is free? What brought about such a precedent, and how do sites manage to make money by giving their products away? According to a recent Wired article the answer lies in traditional media, stretching all the... Posted Mar 11 2008, 11:50 AM by David Yoon - Interactive with | with no comments Interactive/Online

• Politics in the Web 2.0 Era

  Web 2.0 has played a large role in the 2008 Presidential Campaign, enabling candidates to reach millions of voters and truly engage them in the political process.... Posted Mar 06 2008, 06:35 PM by Allison Pines - Account Management with | with no comments Marketing, Interactive/Online

• Tips for digital wayfinding

  Imagine yourself in a grocery store or bookstore. You want something and you're not sure where to look. If you don't find it after a first guess, you may retrace your steps, wander or even search for a salesperson to help you. If you're short on time and your need isn't that urgent, you might just leave.... Posted Feb 20 2008, 01:30 AM by Jacob Holloway - Interactive with | with no comments Interactive/Online

• Myth-busting today

  Repetition is a very powerful tool for creating memories. As children, we repeated our multiplication tables. In high school, we knew our crush’s phone number by heart - even if we have never actually used it. In college, we knew every line from the movie Animal House.... Posted Nov 01 2007, 10:58 PM by Terrill Dines - Account Management with | with no comments Interactive/Online

• Improving the Web for Disabled (and Non-Disabled) Users

  As many as 10 percent of Internet users have disabilities, so it’s important to consider Accessible Web Design which allows all users to access information online regardless of their disability. For example, a color-blind visitor may have trouble reading text on backgrounds without sufficient contrast, while a deaf visitor will need a transcription of your latest podcast. Even non-disabled users will benefit – such as viewers with a different learning style or people in noisy environments, on a mobile device, or with a low-bandwidth connection.... Posted Nov 01 2007, 01:00 PM by Jacob Holloway - Interactive with | with no comments Interactive/Online

• Forget the fold: designing for true usability

  There's a lot of talk about the all-important fold. Simply put, above-fold ads cost more. Marketers obsess over cramming everything they can into that narrow window. And designers tear their hair out trying to maintain an ever-teetering balance between brand aesthetics and direct-response calls to action.... Posted Aug 01 2007, 11:10 PM by David Yoon - Interactive with | with no comments Interactive/Online

• Websites: pure and simple

  Some companies are still missing the mark with their website. Here are my top six "musts" when designing a great website.... Posted Jul 10 2007, 02:12 AM by David Yoon - Interactive with | with no comments Interactive/Online

• Selling web advertising space like pork bellies

  Soon, the bulk of web advertising space may be bought and sold on exchanges, just like commodities. Currently there are a number of exchanges run by small companies, but according to a recent article from The Wall Street Journal, Microsoft, Google and Yahoo! are beginning to explore the space.... Posted Jul 02 2007, 02:24 AM by Scot Pansing - Account Management with | with no comments Interactive/Online

• YouTube killed the wordsmith star

  MTV launched in 1981 with "Video Killed The Radio Star," a prophetically titled video by a now-defunct British band named The Buggles. In just 26 years, the catchy, ominous song title arguably has become a reality for radio. Is the same happening to written content online?... Posted Feb 01 2007, 11:21 PM by Bill Threlkeld - Public Relations with | with no comments Interactive/Online

• Web-bit

  Publicis, a multi-national advertising conglomerate, predicts that in 2007, world advertising spending will grow by less than 5 percent, while Internet advertising will increase by 28 percent.... Posted Feb 01 2007, 11:16 PM by Joe Phelps - CEO with | with no comments Marketing, Interactive/Online