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Theme lines, tag lines: I’m not so sure anymore.
So much time is put into developing and deploying advertising theme lines. Do you think they're important? I wonder. Because as I go around my house looking at branded items, I don’t recall any tag lines for them. And I doubt that advertising theme...
Posted
Dec 14 2010, 10:23 AM
by David Yoon - Interactive Design with | with
16 comment(s)
Advertising
,
Creative
,
Copywriting
Got a Problem?
In my home country, there was this small agency that was the talk of the town. The agency built its reputation doing outstanding creative work for their main client, which was Chile’s largest newspaper and comprised 23 different products and consumer...
Posted
Nov 17 2010, 10:41 AM
by Kevin Brockett - Social Media Specialist with | with
no comments
Feedback
,
Creative
Can You Make the Logo BIGGER?
In light of the current logo uproars faced by both GAP and MySpace , it is an opportune time to address the perennial graphic design question asked of advertisers: Can you make the logo bigger? We’ve all heard it. There are even several spoofs about it...
Posted
Oct 12 2010, 11:06 AM
by Kevin Brockett - Social Media Specialist with | with
2 comment(s)
Branding
,
Advertising
,
Creative
,
Graphic Design