Who We Are
What We Do
Category Expertise
Hispanic Marketing
Case Studies
Newsroom
Careers
Contact Us
The Phelps Group blog
Stay Connected
Categories
AAAA
AdJam
Advertising
Agency Culture
App
Award
blood drive
Brand
Brand Building
Brand Value
Branding
Budgets
Campaign
Coastal Cleanup Day
Community
Copywriting
Creative
CRM
DePhelps Mode
Digital Signage
e4
Eco Expo
Editorial
Education
Environmental Stewardship
Feedback
Geolocation
Graphic Design
Groupon
Guest Post
IAAS
IMC
Interactive
INTERNal Feedback
Interview
Las Vegas
Live Presentation
Los Angeles Business Journal
Mad Mensch
Make-A-Wish
Marcom
Market Research
Marketing
Media Coverage
Media Planning
Media Relations
Media Vehicle Evaluation
Messaging
Metrics
Mochi Minute
Monty Mckinney Award
NAB
Online
Paid Media
Panasonic
Panel
Panera Bread
Pepsi
Podcast
Privacy
Product Reviews
SEM
SEO
Social Media
Technology
ThinkLA
Tips
Total Market
Video
Vitamin Angels
Walk for Wishes
Whole Foods Market
The Phelps Group on Twitter
Archives
November 2011
(4)
August 2011
(3)
June 2011
(1)
April 2011
(1)
March 2011
(1)
January 2011
(4)
December 2010
(1)
November 2010
(3)
October 2010
(4)
September 2010
(3)
August 2010
(9)
July 2010
(6)
June 2010
(7)
May 2010
(4)
April 2010
(2)
Sign up for our Creative Strategies newsletter
Thank you, you are now subscribed to receive
Creative Strategies
email newsletter.
Name:
Email:
The Phelps Group is
Los Angeles' only agency on the Advertising and PR charts.
Browse by Categories
»
CRM
(
RSS
)
The Problem with Groupon
See if this scenario rings a bell: Customer buys a product at regular price, likes it and continues to purchase it again at the regular price. The company then runs a price-off promotion rewarding first-time customers--and not previous users. Sound familiar...
Posted
Oct 28 2010, 10:49 AM
by Kevin Brockett - Social Media Specialist with | with
1 comment(s)
Brand Building
,
CRM
,
Groupon
,
Marketing
How to Build Trust in Social Media: Be Responsive
Everyone recognizes that trust is paramount for establishing credibility in social media messaging. But how do you build trust in a medium where online identities may be little more than a logo and a few lines of copy? If you text, you already know: responsiveness...
Posted
Jun 24 2010, 03:45 PM
by Kevin Brockett - Social Media Specialist with | with
no comments
Messaging
,
Interactive
,
Social Media
,
CRM