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The Phelps Group is Los Angeles' only
agency on the Advertising and PR charts.

"In the book, Pyramids are Tombs, Phelps tells how to build integrated communications programs, work teams, media-neutral planning, corporate culture and most of all, how to really become a client partner and provide strategic direction. Every agency leader or would-be leader should read and use the lessons in this book." - Don Schultz, Professor, founder of this country's first graduate program in IMC (Northwestern Univ.) and author of leading marketing textbooks. Learn more.

February 2007 - Posts

  • Feb 12 2007  •  ,

    The silent treatment

    Howie Cohen - Messaging
    Here's a creative technique that is used far too little. Especially in this information age when we're bombarded with so many messages....
    no comments
  • Feb 01 2007  • 

    YouTube killed the wordsmith star

    Bill Threlkeld - Public Relations
    MTV launched in 1981 with "Video Killed The Radio Star," a prophetically titled video by a now-defunct British band named The Buggles. In just 26 years, the catchy, ominous song title arguably has become a reality for radio. Is the same happening to written content online?...
    no comments
  • Feb 01 2007  •  ,

    Web-bit

    Joe Phelps - CEO
    Publicis, a multi-national advertising conglomerate, predicts that in 2007, world advertising spending will grow by less than 5 percent, while Internet advertising will increase by 28 percent....
    no comments
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