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A "Pinteresting" Site for Retailers
A new social media site is bringing together like-minded people with products they love in a fresh and innovative way. Retail marketers, meet a possible new best friend - Pinterest.com . Pinterest allows users to organize and share images they find on...
Posted
Sep 08 2011, 08:09 AM
by Tori Young - Team Leader with | with
no comments
Integrated Marketing
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Marketing
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Interactive/Online
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Creative
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Advertising
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Branding
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Technology
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Social Media
Will interactive Web 3-D ever die?
It can be amazing, allowing you to view and interact with an object or scene in all perspectives. So why isn't it used by more brands? Well, there are a few reasons: It has a bad history, some don't believe it's necessary on the web and others...
Posted
Jul 12 2011, 09:14 AM
by Armand Kerechuk - Art Director with | with
no comments
Interactive/Online
,
Technology
Dominate your next presentation... in style
Presentations direct the way we do business today, so why not dominate the practice - by using tablet computers (like iPads) to enhance the interactivity of your presentation? Businesses are increasingly running presentations on tablets, which often prove...
Posted
May 31 2011, 10:51 AM
by Courtney Carr - Team Coordinator with | with
no comments
Technology
,
Business
What is user-experience design?
You're probably familiar with terms like graphic design and website design, but what about user-experience (UX) design? What does this encompass? UX strives to create interfaces that meet users' needs, no matter what the platform - website, mobile...
Posted
Nov 22 2010, 07:59 PM
by David Yoon - Interactive Design with | with
no comments
Marketing
,
Interactive/Online
,
Creative
,
Production
,
Technology
Hey, what's that thing?
It's a two-dimensional bar code usually called a QR (Quick Response) code. Created in the early 1990s for inventory tracking, QR codes are now used in B2C and B2B marketing. QR codes store information that can easily be deciphered by open-source software...
Posted
Nov 22 2010, 07:55 PM
by Will Shepler - Team Manager with | with
no comments
Marketing
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Interactive/Online
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Advertising
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B2B
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Direct Marketing
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Technology
,
Social Media
Supercharge your brand with online video
According to Nielsen, more than 9 billion video streams were viewed in the U.S. in March, and demand is growing. Here are some tools to get those eyes on your video. Aggregators : Sites like YouTube, Vimeo and funnyordie stream your video and make it...
Posted
Aug 11 2010, 06:42 PM
by Maria Brenner - Video Production Specialist with | with
no comments
Marketing
,
Interactive/Online
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Advertising
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Production
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Technology
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Social Media
The long...and short of it
How do customers find your website? There is a trend in people entering longer search queries, defined as averaging five to eight words. These were up 7% between December 2009 and April 2010. Searches of eight or more words increased 4%*. As consumers...
Posted
Jun 09 2010, 11:37 AM
by The Phelps Group with | with
no comments
Marketing
,
Interactive/Online
,
Technology
Do you have Waldo Envy? Do you ask strangers, "Please rob me?"
Well, if you use location-based social networking services such as Foursquare, Gowalla or Yelp, among others, you might just have the newest sharing syndrome: Waldo Envy. Forbes blogger David Pell points out "…there is an increasing number of people...
Posted
Jun 09 2010, 11:27 AM
by Kevin Brockett - Social Media Specialist with | with
2 comment(s)
Interactive/Online
,
Technology
,
Social Media
Tech breakdown
Embracing leading-edge technology is important but watch out for the bleeding edge of over-investment in the latest craze. Rather than spend on the unknown, strengthen the areas that have good ROI and integrate a pinch of innovation. Investing in things...
Posted
Feb 08 2010, 03:41 PM
by Matthew Knox - Interactive Specialist with | with
no comments
Interactive/Online
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Production
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Technology
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Business
Let's get real
"With the past, I have nothing to do; nor with the future. I live now." – Ralph Waldo Emerson While people often express a desire to "live in the now" and enjoy the present, the online world has changed our expectations of the real...
Posted
Nov 25 2009, 01:14 PM
by Nicole Griffith - Team Coordinator with | with
no comments
Technology
Google Caffeine: Awaken your search results
The most widely used search engine is in the test phases of launching an upgrade code-named "Google Caffeine." Designed to provide more comprehensive and accurate search results, it is critical to know exactly how this new Google engine will...
Posted
Oct 22 2009, 11:01 AM
by Murad Mordukhay - Media Specialist with | with
no comments
Interactive/Online
,
Media Planning
,
Technology
A well-crafted webinar. Keep those wandering eyes focused.
Many webinars are guilty of TMI — too much information. A disciplined, well-crafted webinar will attack challenges and demonstrate how your products/services provide real solutions to their real problems. Tips to keep those wandering eyes focused on your...
Posted
Oct 22 2009, 10:38 AM
by Chris Wren - Video Production with | with
no comments
Interactive/Online
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B2B
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Production
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Technology
Twitter, Tweet, Tway what?
Do you and your associates feel like you can't keep up with what’s going on in the world of technology and social media? One way to stay informed is to compile a list of relevant industry blogs. Use a blog reader (i.e. Google Reader ) to aggregate...
Posted
Oct 22 2009, 10:31 AM
by Greg Nason - Interactive Specialist with | with
no comments
Interactive/Online
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Culture
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Technology
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Social Media
Seven tips to manage inbox overload
While Facebook, Twitter, LinkedIn and Plaxo connect us with friends and colleagues and provide a platform for alumni groups, civic issues, fan clubs and the classroom, and Moms' pleas for paper cups and markers, social media trickles into an already...
Posted
Aug 31 2009, 03:10 PM
by Katie Frankle - Interactive Producer with | with
no comments
Interactive/Online
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Culture
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Technology
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Social Media
How evaluation helped Hallmark evolve
Back in the late 1990s when sending e-cards took off, Hallmark, king of the greeting cards, was faced with a difficult decision: let other companies rule the online space with free e-cards or enter into the space itself. Would such a move devalue its...
Posted
Aug 31 2009, 03:05 PM
by Jason Alloy - Team Manager with | with
no comments
Interactive/Online
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Branding
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Media Planning
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Technology
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